Denim

It's the most common question at iniam; what kind of jeans should I buy? Before you take the plunge, let's go over a few things.

1) Think about what you look you want...dressy? game day casual? club-going worthy?
2) Consider your body. Is your body made for low cut, high cut, boot cut, flares, relaxed cut, or skinny legged jeans?
3) What color do you want? Today's denim, in case you haven't noticed, comes in more colors than a Pantone wheel.
4) Come to iniam with a little time to spare. Finding the best fit takes time, so if you are rushing from the bank during your lunch break, forgo the search for denim. Come after work (we are open until 6pm) and spend a quiet moment trying on every pair of jeans in the store. Leave the toddler at home if possible, although sometimes bringing an 8 year old can wield loads of truth-telling (NOTE: I was recently at my friend's house advising her on what to wear to a literary event and her 9 year old said upon her appearance from the closet "Mom, you look Spanish AND tall." Needless to say, she wore that outfit that evening!)

And don't despair if you can't find the perfect pair, because it takes time. At iniam, we will help you find a pair that fits right. Currently we carry Hudson but we will be carrying other lines soon!